Virtual B2B Marketing Designer
Enhancing the functionality of products
The design of functional marketing processes introduced an upgrade in marketing that includes managing conceptual segmentation and binary marketing actions to increase sales. The design of unicist binary actions allows influencing the root causes of the customers’ buying decisions.
The virtual approach uses the marketing strategy that corresponds to the type of product, the differentiation and / or innovation proposed, and the positioning of the competitors.
Designing Binary Actions
The binary marketing actions are defined by the development of maximal and minimum marketing strategies and by the development and use of catalysts to open market spaces and accelerate buying processes.